We have had many people request a basic review of how to create a Facebook Business Page. You will find a 101 Video below of a screen cast done by Spoken Word Seminars. After you establish your page review the 5 essentials in this blog to create the engagement and social fusion you want with your new page.

Create a Facebook Business Page

Creating your Facebook Business Page

     Now that you have created your Facebook Business Page- what are the 5 Essentials to maximizing your new page?!!

1.  Establish your Vanity URL. You will need 25 “Likes” before you can do this but once you have 25 go to: www.facebook.com/username to create your own Vanity URL. This can be used in your marketing and is vital in order to push traffic to your new Business Page.

2. Photos. Utilize Photos with company outings/events/parties/clients. People respond to visuals and love seeing your company interact with the consumer.

3. Videos. Facebook allows you to upload your own Videos. Please DO NOT use this as a way to push out your product rather a way to humanize your brand and engage the consumer. Be the real YOU on camera as you learned through Social Fusion.

4. Comments. Leverage the Comment Status updates from our Company with polling, questions, events, etc. Create interaction between your company and the fans. Many companies use contests as a way to engage.

5. Tagging. This is overlooked by many as a way of spreading your Facebook Business Page to others. As you implement Photos & Video and even your comments you can “tag”/highlight people in the videos and photos. The advantage is that they will typically interact on your page AND it will show up on their personal profile now spreading your FB business page to all of their friends.

         Stay tuned for the next tutorial video with Spoken Word Seminars and how to go from 101 to true Social Fusion.